Save time and stress with these 7 free WordPress plug-ins

Pink note entitled "WORDPRESS" on top of a white keyboard. All against a yellow background.

You’ve finally taken the plunge and opted for your own WordPress.org website. Great! To save you time and stress, install these free WordPress plug-ins. I use Divi Elegant Themes for my bilingual content writing, translation, and social media marketing business, and these plug-ins have been working well for me.

Important: If you’re not sure what you’re doing (i.e. you’re not an experienced web developer), don’t change any of the standard settings and get an expert to adjust them.

Plug-in No. 1: BackWPup.

Don’t forget to back up your website regularly. Install and activate the BackWPup plug-in and follow the inbuilt beginner’s video to create daily and weekly back-ups of your site. Essential if the worst should happen!

Plug-in No. 2: Antispam Bee.

This neat little plug-in will help protect your blog comments section from nasty spammers. (Alternatively, you could just not have a comments section, which I have recently decided to opt for.)

Find a good overview of how to install and use this plug-in on the WPBeginner.com website. It’s easy!

Plug-in No. 3: LiteSpeed Cache.

If your website is loading slowly (check that here), ensure you install and activate a plug-in that speeds up things. LiteSpeed Cache is a good one that already does a fair job straight out of the box.

As mentioned above, don’t change the standard settings with this one unless you know what you’re doing – you could crash your theme / website otherwise!

Plug-in No. 4: Social Media and Share Icons (Ultimate Social Media).

You’ve written brilliant blog posts and would like to encourage readers to share these on their social media channels?

Great. Now you just need to install and activate this nifty plug-in and choose the options you’d like to go for.

Tip: avoid pop-up banners as they can annoy visitors to your website.

Plug-in No. 5: Yoast SEO (or RankMath).

Yoast SEO is an easy-to-use plug-in that will help you optimise your web pages for certain SEO (search engine optimisation) keywords.

I have heard good things about RankMath and will explore this further (watch this space for future blog posts on this).

Plug-in No. 6: Wordfence Security.

Make sure you have a good security plug-in that protects you against hacking attempts and bots. The free version of Wordfence Security is doing a great job. Only change the settings if you know what you’re doing.

For extra safety, switch on 2-step verification for your admin account.

Plug-in No. 7: Google Analytics for WordPress by MonsterInsights.

Last, but not least: an excellent plug-in that will give you all the visitor information you need for your website.

If you use this, ensure you have an up-to-date cookie policy and cookie banner as you are collecting website visitors’ data.

Check out my blog post on that before you continue!


The word 'Why' highlighted in pink in a dictionary (Canva)

4 questions to ask yourself before you launch your business

You have a great business idea. Before you launch, ask yourself these important questions to ensure you succeed!

Creative storytelling tips for ethical brands

Ethical and sustainable businesses can use many creative storytelling techniques and tools to market their brands. Read more in this guide!

Image of a blue book entitled "My secret plan to rule the world". Symbolising lessons learnt and plans

5 lessons 2020 taught me as a new small business owner

2020 has taught me some important lessons, which will help my business in years to come. I hope they’ll help yours too!

Image of an alarm clock next to the following text: "FOMO" and "£99"

Leave the Dark Side: 6 common unethical marketing techniques

Ever heard of ‘sludging’, ‘confirmshaming’, or false scarcity? Learn more about unethical marketing techniques that are widely used.

Scam alert! - Real or fake job?

False advertisements: what you can do about fake job ads

Have you ever been scammed? I and many others have – just last week. Let’s fight these scams together.

Save money with these tips. Image by nattanan23 on Pixabay, showing an image of three sets of coins and plants growing from them.

10 ways to save money — for freelancers

I’ll show frugal freelancers and small business owners 10 ways to save money in these tough economic times.

Image representing an ethical copywriter through letters in a vinage press

5 ways an ethical copywriter can improve your marketing

Why should you use an ethical copywriter and proofreader to improve your existing marketing materials? Emma Hewlett and I will show you.

Image of scale, balancing windmill and CO2 on planet Earth.

Become carbon literate – quickly!

An overview on how you can become carbon literate through special training courses—for business or private purposes.

Distressed young lady looking up at a pile of paper on her desk. (Canva)

Overwhelmed? 9 free productivity hacks that actually work

You’ve launched your business and have what feels like 1378 tasks to do each week. Don’t worry, you’re not alone! Here are some quick, free and easy productivity tips that really work.

Image of two magicians from Canva, symbolising manipulation and trickery

4 more manipulative marketing techniques to avoid

Marketing expert Shona Chambers and I have been working on an additional 2-part blog series about unethical marketing techniques to avoid.

Image of the letters "PR" (for "Public Relations") on a newspaper (Canva)

5 things to think about before you start your PR outreach

Even small organisations or solo business owners can generate brilliant PR coverage. Melissa Hobson shows you how to get started.

Image of a cute blue-and-red toy robot

Too much admin? Try these 3 free automation hacks

Small daily tasks can add up and slow you down. Don’t despair! Here are some free automation hacks that’ll improve your business processes.

Time for better content. Get in touch!

Want to reach a wider market for your products or services?

Is your web and social media copy not as effective as you'd hoped?

Let me help you.

Choose from a wide range of services, including bilingual SEO copywriting, digital marketing translations (English <> German), and audits of your social media content.

You’ll benefit from my:

⭐ Experience in senior communications and publishing roles at the University of Oxford.

⭐ High-quality English <> German translation services (DipTrans MCIL).

⭐ Proven SEO content writing and ethical copywriting skills.

⭐ Practical knowledge of social media marketing.

Continuing professional development (e.g. via the CIMCIOL).

Carbon literacy and passion for positive change. 🌱

⭐ Friendly, reliable service and competitive rates.

 

Claudia Kozeny-Pelling

Claudia Kozeny-Pelling

Owner, Translate Digital Marketing

I especially love working with ethical, fairtrade and green small businesses.

GDPR

Follow me on Instagram
Follow me on Facebook
Follow me on LinkedIn