These FB business page mistakes lose you clients

Overview

If your Facebook business page isn’t working as well as you’d like, have a look at these 9 less well-known mistakes that will lose you clients on Facebook. Useful? Let me know!

9 FB page mistakes that will lose you clients

How I designed this

I’ve experimented with designing this freebie on OnePager.io, which was a lot of fun and can be good for creating tutorials. Give it a go!

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9 UK business competitions for ethical organisations (updated for 2024/25)

Check out these UK business competitions and awards for ethical and sustainable businesses. Great PR opportunities and cash prizes!

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7 great freelancing tips: my newsletter highlights (2024/25)

From free training courses to freelancing tips around cybersecurity and finance, my 7 tips will help not just UK freelancers. Enjoy!

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8 things human writers and translators do better than AI

Human writers and translators are still better than AI. Read these 8 examples of why it’s best to invest in human experts than save with AI.

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False advertisements: what you can do about fake job ads

Have you ever been scammed? I and many others have – just last week. Let’s fight these scams together.

Image of pieces of paper, labelled "wrong", "right", and "?", symbolising business ethics.

10 tips for running a more ethical business

Learn about ethical marketers, courses, podcasts, apps, tools, and much more that will help you run a more ethical business.

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Too much admin? Try these 3 free automation hacks

Small daily tasks can add up and slow you down. Don’t despair! Here are some free automation hacks that’ll improve your business processes.

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5 lessons 2020 taught me as a new small business owner

2020 has taught me some important lessons, which will help my business in years to come. I hope they’ll help yours too!

17 ethical content marketing and freelancing tips

A summary of my most popular “1-minute” ethical content marketing and freelancing tips for new and experienced business owners.

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Can we really ‘manifest’ business success?

Unhappy with how your business is going? Not to worry – just think positively, visualise your end goal and manifest your happy future. But is it really that easy?

Time for better content. Get in touch!

Want to reach a wider market for your products or services?

Is your web and social media copy not as effective as you'd hoped?

Let me help you.

Choose from a wide range of services, including bilingual SEO copywriting, digital marketing translations (English <> German), and audits of your social media content.

You’ll benefit from my:

⭐ Experience in senior communications and publishing roles at the University of Oxford.

⭐ High-quality English <> German translation services (DipTrans MCIL).

⭐ Proven SEO content writing and ethical copywriting skills.

⭐ Practical knowledge of social media marketing.

Continuing professional development (e.g. via the CIMCIOL).

Carbon literacy and passion for positive change. 🌱

⭐ Friendly, reliable service and competitive rates.

 

Claudia Kozeny-Pelling

Claudia Kozeny-Pelling

Owner, Translate Digital Marketing

I especially love working with ethical, fairtrade and green small businesses.

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