Blog
Thoughts and tips about social media marketing, writing
and running an ethical business
5 ways an ethical copywriter can improve your marketing
Why should you use an ethical copywriter and proofreader to improve your existing marketing materials? Emma Hewlett and I will show you.
5 things to think about before you start your PR outreach
Even small organisations or solo business owners can generate brilliant PR coverage. Melissa Hobson shows you how to get started.
10 reasons why you should hire a marketing translator
A good marketing translator can increase brand awareness and potential sales in different target markets. We’ll explain here how and why.
Can we really ‘manifest’ business success?
Unhappy with how your business is going? Not to worry – just think positively, visualise your end goal and manifest your happy future. But is it really that easy?
5 tips to make social media a better place
How to use social media to make the world a kinder, positive, more inclusive place. A guest post by Alexis Bushnell.
10 tips for running a more ethical business
Learn about ethical marketers, courses, podcasts, apps, tools, and much more that will help you run a more ethical business.
5 steps to future-proof your business
Find out how a skills audit and continuous professional development can help you shape a future-proof career you will enjoy long-term.
4 more manipulative marketing techniques to avoid
Marketing expert Shona Chambers and I have been working on an additional 2-part blog series about unethical marketing techniques to avoid.
Leave the Dark Side: 6 common unethical marketing techniques
Ever heard of ‘sludging’, ‘confirmshaming’, or false scarcity? Learn more about unethical marketing techniques that are widely used.
Time for better content. Get in touch!
Want to reach a wider market for your products or services?
Is your web and social media copy not as effective as you'd hoped?
Let me help you.
Choose from a wide range of services, including bilingual SEO copywriting, digital marketing translations (English <> German), and audits of your social media content.
You’ll benefit from my:
⭐ Experience in senior communications and publishing roles at the University of Oxford.
⭐ High-quality English <> German translation services (DipTrans MCIL).
⭐ Proven SEO content writing and ethical copywriting skills.
⭐ Practical knowledge of social media marketing.
⭐ Continuing professional development (e.g. via the CIM & CIOL).
⭐Carbon literacy and passion for positive change. 🌱
⭐ Friendly, reliable service and competitive rates.

Claudia Kozeny-Pelling
Owner, Translate Digital Marketing
I especially love working with ethical, fairtrade and green small businesses.








